Geolux

Geolux builds radar sensors for water level and flow measurement. Their instruments are used by national agencies, research teams, and infrastructure managers across more than 50 countries. The technology is precise, the engineering is real, and the product range has grown significantly over the years. But the website hadn't kept up. It was originally built on Wix, and while it got the basics across, it didn't reflect the scale or seriousness of the company. Product information was scattered, the solutions weren't organised around what buyers actually need, and the whole thing felt like it belonged to a much smaller operation.

The first step wasn't design — it was figuring out how to present a growing range of highly technical products to buyers who need to understand what each one does and where it fits, without oversimplifying. We restructured the entire product and solutions architecture. Each product got its own clear page with specs, application areas, and related items. The solutions section was reorganised around real use cases — flood monitoring, irrigation, coastal monitoring, industrial — so a hydrologist or procurement manager could find what they need within seconds. The visual language was brought up to match the product quality: clean, precise, confident. No decoration for decoration's sake. The kind of site you'd expect from a company that builds instruments with sub-millimetre accuracy.

Geolux now has a site that does what their previous one couldn't: present a complex product range clearly, guide different types of buyers to the right solution, and communicate the credibility that their technology deserves. The site is built on WordPress so their team can add new products, publish case studies, and keep technical content up to date without depending on an external designer every time something changes.